Columbia 300 is proud to announce the FlipSide Ego. The Ego has the same coverstock that is used on the Wired and that has been receiving great reviews across the country. It also uses the Ricochet core that has been requested back by tournament bowlers since it was discontinued. The Burgundy/Oyster/Black Pearl coverstock with silver sparkle engraving makes for an attractive color combination. Due to the marriage of the coverstock and core the Ego will have a mid-lane motion that will be stronger than the Wired and Wicked B/R/T.