BPAA News: Diet Pepsi Viz-A-Ball League to debut in the fall
ARLINGTON, TEXAS - The Bowling Proprietors' Association of America has announced the Diet Pepsi Fall League Program and Sweepstakes, a two-part program available exclusively to BPAA centers on the BPAA-Pepsi National Agreement.
All bowlers on a Diet Pepsi Viz-A-Ball League will receive an officially licensed NFL Viz-A-Ball with the team logo of their choice. Bowlers must purchase at least one large Pepsi fountain drink each week during the league in order to be eligible.
Diet Pepsi League bowlers will receive an entry form for the Super Bowl XLI Sweepstakes and a chance to win the grand prize, an all-expense-paid trip for two to the 2007 Super Bowl in Miami. No purchase necessary to enter the sweepstakes, see entry forms for official rules.
Participating BPAA-Pepsi National Agreement centers will receive a Viz-A-Ball with the NFL team of their choice for display, a banner, posters, counter card with easel back, Pepsi punch cards, 2007 Super Bowl Sweepstakes entry forms, league registration forms, how-to manual, media kit including newspaper ad slick and postcard layouts.